primary trade area

primary trade area
торг. первичная торговая зона (географическая территория, на которой проживает большинство покупателей торговой точки; обычно это территория вблизи магазина; покупатели, проживающие на территории первичной зоны, составляют 70-80% от числа всех регулярных покупателей и являются "опорной" группой)
Syn:
See:

Англо-русский экономический словарь.

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